Artwork Specs for Custom Stickers: Format, Resolution, and Copyright Ownership (Don’t Waste the Sample)
Wrong artwork means the sample comes back mismatched and must be redone. How to send AI/PDF, what resolution, and who owns the IP artwork — a factory explains once.
Custom-from-artwork’s biggest risk is “sloppy art, mismatched sample, three rounds of revisions.” Follow a few rules and the sample matches on the first try.
What format to send
- Preferred: AI / EPS (vector, scales clean, clean die path)
- Next: PDF (with bleed, fonts outlined)
- Image fallback: PNG transparent ≥300dpi; JPG risks white edges, not advised
- Do not send Word/PPT/screenshots — the factory must redraw
Resolution and bleed
Raster art at least 300dpi (about 2480×3508px at A4). Leave 2-3mm bleed outside the die outline to avoid white edges after cutting. Check gradients/halftones for banding first.
Copyright of IP artwork
This is the hidden pain point: Disney / My Little Pony artwork supplied by the client — the factory only “processes to art” and never touches ownership. We require: ① client provides authorized or owned art; ② contract states artwork copyright belongs to client, factory only OEMs; ③ we do not stock or resell client IP art. That keeps both sides safe.
Tips for working with us
Finalize art before sampling; changing art after tooling costs extra. Send a “line art + color note” first so we confirm feasibility, then the final — that saves the most time.
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